Social media marketing in Pakistan is growing fleetly and has come a important tool for businesses to reach their target followership. There are now numerous social media agencies in Pakistan that offer services similar as content creation, digital advertising, and influencer marketing. This post will punctuate the top 10 stupendous exemplifications of
Social Media Management in Pakistan, from successful juggernauts to innovative strategies. It’ll bandy how these companies have managed to use their social media platforms to their advantage and draw in further guests. Whether you are looking for alleviation for your own juggernauts or just want to know what is working for others, this post has it all.
1) Nestle Pure Life
Nestle Pure Life is one of the leading brands in Pakistan that has made its mark on social media. Nestle has employed numerous creative strategies to engage their followership and make their brand identity. In 2013, Nestle Pure Life ran a crusade called ‘ Water Matters ’ which aimed to promote the significance of clean drinking water. They set up an interactive website which allowed people to contribute plutocrat for clean water systems in Pakistan. This crusade was a huge success and entered significant attention from both original and transnational media. piecemeal from this, Nestle Pure Life also works with several social media marketing agencies in Pakistan to produce effective juggernauts. Their rearmost crusade ‘ produce Your Story ’ was created by original influencers who participated stories of how they’ve been impacted by the brand. This crusade was well- entered by the Pakistani followership, creating an emotional connection between them and the brand. Overall, Nestle Pure Life has successfully used social media to strengthen its position in the Pakistani request.
2) Coca Cola’s’ Share A Coke’ crusade
Coca Cola’s ‘ Share A Coke ’ crusade was a huge success in Pakistan. This social media crusade was launched to bring musketeers and family closer together by encouraging people to partake a Coke with their loved bones
This crusade was designed to produce a individualized experience for the consumers by furnishing them with bottles of Coke featuring the names of their family and musketeers on them. This allowed people to literally partake a Coke with the people they love. To further enhance the experience, Coca Cola set up alcoves in promenades and requests where people could get their bottles customized according to their preferences. This crusade was well- entered by the Pakistani followership and it managed to produce a strong emotional connection with the people. It allowed people to show their affection to their loved bones
in a unique way, while also giving them an occasion to enjoy the stimulating taste of Coca Cola. Overall, the ‘ Share A Coke ’ crusade was an effective illustration of how to use social media marketing to produce an emotional connection with the target followership. It proved to be a great success for Coca Cola and allowed the company to reach out to further people in Pakistan.
3) Twitter Campaign by Telenor
Telenor is a well- known mobile network provider in Pakistan, and their Twitter crusade was a great illustration of social media marketing. The company aimed to engage further guests with the help of interactive content and conditioning. The crusade was an trouble to make Telenor the favored choice for all social media druggies. The Twitter crusade included colorful conditioning similar as Q&A sessions, engaging exchanges, fun conditioning, and more. The company also introduced a hashtag called#ConnectTheDot that allowed people to join in on the discussion. Through this hashtag, people could partake their stories and connect with each other. The hashtag was also used to promote offers, abatements, and new products. This handed guests with an incitement to use the hashtag and join in on the discussion. The Twitter crusade by Telenor was successful in adding the brand’s reach and engagement. It also helped to produce an online community of pious guests who were laboriously sharing in the discussion. Overall, Telenor’s Twitter crusade was a great illustration of using social media marketing effectively in Pakistan. It showcased how important Twitter can be in connecting guests with brands and adding brand visibility.
4) Facebook Page by Engro Foods
Engro Foods is a major food patron in Pakistan, and they’ve used their Facebook runner as an effective tool to reach their followership. On their runner, they regularly post updates about their product lines and share creative fashions that use their products. They also run contests and comps, which helps to engage their followers. They’re active in the commentary section, and frequently post stoner- generated content featuring their products. Engro Foods ’ Facebook runner is a great illustration of how companies can use social media to request their products, engage with guests, and make brand fidelity.
5) Lays” Do Us A Flavor’ Contest
The world- famed snack brand Lays is known for its succulent chips and witching
juggernauts. Lays used social media to great effect when it launched the “ Do Us A Flavor ” contest in Pakistan. This crusade was an open call to the nation’s creative minds to produce their own unique flavors of chips. The crusade went viral on social media and soon, the cessions started pouring in. The crusade was a great success as it tapped into the creativity and innovative nature of the Pakistani people. It gave them a platform to showcase their ideas and also gave them the occasion to win cash prizes worth up toRs.,000. In addition to that, the two most popular cessions were chosen to be made available to the general public as limited edition packs of Lays chips. Overall, this crusade helped Lays reach out to a wider followership and gave the brand an image of being open to ideas from the public. The crusade helped boost their deals as well as their client base, therefore making it a successful social media marketing crusade in Pakistan. 6) Hashtag Campaign by National Foods National Foods, one of Pakistan’s leading FMCG companies, launched an innovative hashtag crusade in 2016. The hashtag was#MunhKholPakkiDeal, which means “ a guaranteed deal ”. The end of the crusade was to target the youth with a communication that National Foods can offer them value- for- plutocrat products with great taste. The crusade used popular social media platforms similar as Facebook and Twitter to reach the youth. The company ran colorful contests, quizzes, and elevations around the hashtag. To drive stoner engagement, they also asked their followers to partake stories about their own gests with National Foods products. This redounded in positive word- of- mouth for the brand and an increase in followers on its social media channels. The hashtag crusade proved to be successful as it reached a large followership and created a positive image for National Foods. The company was suitable to make a pious client base and successfully boost deals of their products. The crusade was so successful that it was indeed awarded the ‘ Golden Arrow ’ Award for excellence in digital marketing by the Pakistan Advertisers Society( papas).
7) Warid’s’ Good Time, Always’ announcement
Warid, a leading Pakistani telecommunications company, has lately launched an innovative and creative advertising crusade entitled ‘ Good Time, Always ’. The crusade was created in collaboration with famed Pakistani fashion developer HSY, who developed the conception, storyboard and illustrations for the announcement. The announcement itself features a youthful couple, played by model and actress Emaad Irfani and actress Mahira Khan. It revolves around the idea of being suitable to enjoy a good time together despite the hustle and bustle of life. The announcement is particularly aimed at youthful people and it shows them engaging in fun conditioning similar as playing justice and enjoying tea together. The announcement is set in Lahore, where Warid has its headquarters, and features some beautiful illustrations of the megacity’s iconic places similar as Badshahi Mosque and Minar-e-Pakistan. This helps give it an authentic original sense. likewise, the announcement also uses Warid’s hand jingle ‘ Tum Ho To Good Time ’, which adds to its appeal. Overall, the ‘ Good Time, Always ’ announcement is a great illustration of how Warid is using social media marketing agency in pakistan to engage with its guests. Through this crusade, Warid isn’t only promoting its products but also transferring out a positive communication about how people should take time to enjoy life despite the challenges they face.